WHY BRIGHTCOVE?

Engage and motivate your audiences

Live or on demand, Brightcove helps you reach, influence, and inform with video

Video is one of the most powerful mediums out there. It is proven to build trust between brands and their audiences, instill confidence and motivate buyers, educate and inform viewers, increase brand awareness, and more.

How do we do it? With:

• The most trusted streaming platform in the market – one with the flexibility to not just meet, but exceed your objectives
• Innovative capabilities like video interactivity to take audiences from passive to active, and beautiful live or on-demand experiences that create a go-to destination for your audiences
• Insights fueled by analytics that provide you with clear and effective instruction on how to maintain, grow, and better engage your audience. 

See how we’re helping companies stand out with video.

Rely on the world’s most trusted streaming technology

Chosen by 250 of the Fortune 1000 companies

To stand out, cut through the noise, and keep your audiences coming back again and again, you need to deliver a flawless experience that keeps them immersed in your video content – every time. As the winner of not one, but two Technology and Engineering Emmy Awards for our video technology, we are confident that we can help you reach your goals.

• Global scale to reach even the largest audiences. Brightcove streams live events and on-demand video around the world to millions of concurrent viewers.
• Purpose-built products and solutions for marketing, internal and corporate communications, media, and more.
• Monetize your video in whichever way best suits your content and your business – AVOD, SVOD, TVOD, or hybrid. 

Discover what you can do with Brightcove.

Innovation driven by asking, "What’s next?"

Every day, we strive to push the boundaries toward what’s next in streaming

At Brightcove, innovation is not a buzzword. It’s part of who we are as a company.

A few of the recent developments we’ve delivered include:

• Flexible monetization models – AVOD, SVOD, TVOD, and hybrid – providing options that fit your content and your audience
• FAST channel creation, scheduling, and distribution capabilities
• Quality of Experience (QoE) Analytics and Insights that deliver the most impactful QoE metrics via intuitive dashboards to let you ensure the best possible viewing experience in every region and on every device

Check out our newsroom to learn about recent releases and innovations.

Enabling you to be insights-driven

Beyond analytics, insights empower you to do more of what works

Our solutions take you beyond data and metrics – they provide insights you can act on. What viewers watch can reveal their interests, needs, and wants, which can lead to more personalized follow-up. And when you can see the content people are gravitating towards and how much of it they’re watching, that can inform future content development.

• Identify and target your most engaged viewers with Audience Segments and Segment Sync features, and acquire more of them by streaming to the top social media destinations, like Facebook, Instagram, twitter, and LinkedIn
• Increase your conversion to long-term audience members by optimizing your trials and proactively addressing stalled trialists
• Promote deeper viewer engagement through nuanced communication campaigns based on their engagement status 
• Better understand your content library’s effectiveness with smart views for recent arrivals, steady performers, and false starts, and make better content licensing, production, and editorial decisions

Discover what we mean by insights-driven.

Security and peace of mind you can count on

Because who can’t access your content is just as important as who can

Beyond performance, you need the confidence of knowing your video content is safe, secure, and accessible to only the right audience. At Brightcove, we take security seriously, with features and capabilities trusted by leading enterprise and media companies around the world.

• Geo-restrictions and digital rights management (DRM) safeguard the content of the biggest names in media
• Secure login and integrations with your company SSO
• Our 24/7 global support team is always there when you need them

Learn why we’re all about trust and security.